Perfume: Jo Loves Fragrance Paintbrush

 Jo-Loves-Jo-Loves-Fragrance-PaintbrushJo Loves Fragrance Paintbrush

“Whether I’m at the beach, on a plane, walking around the city or out for dinner, the Fragrance Paintbrush comes everywhere with me”

-Jo Malone

The First Of it’s Kind

Ok ladies, this is just gonna be a super quick post, but I am so excited about this one, I couldn’t wait to share it! The fragrance maverick who is Jo Malone (the founder of Jo Malone London, and now the creator of her new brand Jo Loves) has just launched a very special product, a first-of-its-kind, Fragrance Paintbrush! This dinky little brush contains a fragrance gel which you sweep over your wrists, arms, legs or dot behind your ears, wherever you fancy! And if you like to layer your fragrances just zig-zag the second fragrance across yourself, or apply on alternative pulse points to the first.



I personally have the Fragrance Paintbrush in Red Truffle 21, which is one of my favourite fragrances in the Jo Loves collection (read more about it here). Alternatively, it also comes in Pomelo, Green Orange & Coriander and White Rose & Lemon Leaves. It’s a super fun concept, it works really well as a perfume and it’s wonderfully handbag friendly!

The Jo Loves Jo Loves Fragrance Paintbrush is out now and available from Jo Loves, 42 Elizabeth Street, SW1W 9NZ. Priced at £40 for an 18ml paint brush.



  1. September 5, 2017 / 11:32 am

    Your photography is just perfect Kirsty! I love it <3 x

    • fashionforlunch
      September 5, 2017 / 1:29 pm

      Thank you so much! I’m so glad you like it! I was so happy when I remembered I had a beautiful old paint palette!

    • fashionforlunch
      September 5, 2017 / 6:17 pm

      Ah thank you so much! You make me feel so proud!

  2. September 5, 2017 / 2:52 pm

    What an interesting concept! I’ve been a fan of rollers in the past, but I felt like they went on too… solid? Like, wherever the roller went, that was where the scent was. It didn’t spread out like I think a spray does. This looks so handy and quick, though, I would definitely give it a try. 🙂 xx

    • fashionforlunch
      September 5, 2017 / 6:17 pm

      I know what you mean about the rollers, solid perfumes feel like this too! The paintbrush is lovely, I really think you will enjoy it!

  3. September 5, 2017 / 8:38 pm

    The whole concept of it is very intriguing. I love it! So unbelievably tempted to buy one x

    • fashionforlunch
      September 7, 2017 / 5:12 pm

      It’s so nice!! you should totally give it a go!

  4. September 5, 2017 / 9:08 pm

    What a cool concept, so different. Love how the founder of Jo Malone is branding out xx

    • fashionforlunch
      September 5, 2017 / 10:59 pm

      She’s really an amazing woman, i had the pleasure of meeting her last year! xxxx

  5. September 8, 2017 / 12:25 am

    Isn’t the scent beyond dreamy – I love the gel texture too! x

  6. Cass
    September 9, 2017 / 4:30 am

    This is so unique, I’ve never heard of anything like this before!

    Cass | CassandraMyee

    • fashionforlunch
      September 10, 2017 / 12:06 am

      It’s the first of its kind!!! It’s really exciting

  7. September 11, 2017 / 10:54 am

    This is such a cool idea and perfect for someone like me that always gets perfume on my jewellery or eyes(!!!). I just can’t pick one scent though lol! xxx